Shopper Survey

Which store location did you visit:



How did you feel about your store:


Appearance and cleanliness:


Convenience of center's location:


Hours of operation:


Layout of center:



How did you feel about the service you received in the store:


Rate your overall checkout experience:


Were you greeted when you entered the store:


Was Goodwill's message statement "To help people with dissabilites and disadvantages achieve maximum independence." advertised in the store:


Did you find the store associates to be knowledgeable/helpful:


Were our store associates friendly:



How did you feel about the merchandise in the store:


Quality of the merchandise:


Variety of the merchandise:


Display of the merchandise:


Visibility of the price tags:



Which of the choices below are important to you when deciding to shop at Goodwill:


Choose top 3


How often do you shop at Goodwill:


How far do you travel to shop at a Goodwill store:



What feature could Goodwill add to retail stores:





Please tell us about your shopping experience:


Overall how would you rate your most recent shopping experience at Goodwill:


Compared to shopping at other retail stores, how would you rate your most recent shopping experience at Goodwill:


Would you recommend shopping at Goodwill to a friend:


Would you shop at Goodwill again:



When you shop at Goodwill, do you make a special trip or is it part of your regular shopping routine:





Which of the following is important when deciding to shop at Goodwill:





How did you find out about this store:



Additional Comments